Morocco Unveiled: Best Cities in Morocco



With its stunning landscapes ranging from the Sahara desert to the High Atlas Mountains, the captivating cities of Morocco have something to offer every traveller. Whether you’re looking for a cultural deep-dive in Marrakech, relaxation in the serene coastal city of Essaouira, or a historical exploration in the capital city, Rabat, Morocco’s cities are brimming with possibilities.

Discover the major cities of Morocco, from its bustling port city, Casablanca, to the calm tranquillity of Asilah, each offering unique experiences that make it the best city for certain attractions.

Key Summary

  • Morocco has a rich blend of cultural influences from French to Spanish, which are evident in its cities.
  • Moroccan cities range from cosmopolitan metropolises to traditional medieval towns, each with unique attractions.
  • Morocco is a diverse country offering varied experiences ranging from cultural explorations to serene beach retreats across its numerous cities.
  • Marrakech is the best city for a deep-dive into culture, showcasing a vibrant blend of old and new, with attractions like Koutoubia Mosque and the Bahia Palace.
  • Fes, one of the imperial cities, offers a historical journey with attractions such as the world’s oldest university and the UNESCO World Heritage site, the Fes el Bali medina.
  • For a balance of modern ambiance and historical flair, Casablanca stands out, boasting the third-largest mosque in the world, Hassan II Mosque.
  • Essaouira offers a tranquil atmosphere, making it ideal for relaxation and arts.
  • Tangier, with its multicultural vibe, offers a unique blend of European, African, and Arabic influences, while Chefchaouen stands out for its picturesque views and blue-painted buildings.
  • Meknes is the go-to city for architecture enthusiasts, and Asilah is known for its art and serenity.
  • Agadir, Taghazout, Ifrane, and Merzouga offer specialised experiences for beach lovers, surfers, nature lovers, and adventurers respectively.

Here are our top picks for the best cities to visit in Morocco.

Best Cities to Visit in Morocco

Morocco is a diverse country with a rich cultural heritage and stunning landscapes, making it a top destination for travelers seeking an unforgettable experience. In this section, we will explore some of the best cities to visit in Morocco, each with its unique charm and attractions.

Best City for Culture: Marrakech

Marrakech, one of Morocco’s four Imperial Cities, offers a vibrant mix of old and new. With its intricate architecture and bustling markets, it provides a captivating insight into Moroccan culture. The iconic Koutoubia Mosque and the 19th Century Bahia Palace are must-see attractions. The Jemaa el-Fnaa market square is alive with tradesmen, performers, and food vendors, offering an authentic and exciting Moroccan experience.

Marrakech, the most visited city in Morocco, is known for its bustling atmosphere and vibrant markets. The famous Jemaa el-Fna square is the heart of the city, where you can find traditional Moroccan cuisine, street performers, and local artisans. The historic Medina, a UNESCO World Heritage site, is a must-see for its intricate architecture and narrow, winding streets.

Marrakech hosts the vibrant Marrakech International Film Festival in December, attracting international celebrities and film enthusiasts. Besides, the vibrant city is known for the National Festival of Popular Arts in July, showcasing a rich variety of Moroccan music and dance. The city enjoys a semi-arid climate with warm summers and mild winters. The best time to visit is spring (mid-March to May) when the weather is most pleasant and the surrounding landscapes are blooming.

Best City for History: Fes

Fes is best known for its historic and cultural significance. As one of Morocco’s four imperial cities, it’s home to the world’s oldest university, the University of Al Quaraouiyine, and a UNESCO World Heritage site, the Fes el Bali medina. The medina is a labyrinth of narrow streets, where craftsmen produce and sell traditional Moroccan handicrafts.

It’s also an ideal city for history buffs, with its stunning Royal Palace, ancient mosques, and historic Jewish quarter. Food lovers can savour authentic Moroccan cuisine and explore local markets for an array of spices and fresh produce. Thus, Fes is the best city for a deep-dive into Morocco’s rich history and vibrant culture.

Every June, Fes hosts the World Sacred Music Festival, a week-long event featuring musicians from around the world, a perfect cultural event to schedule your visit around. The city has a Mediterranean climate, with a hot summer and a cold, rainy winter. The best times to visit Fes are from April to June and September to November, during which the climate is comfortably warm.

Best City for Modern Ambiance and Historic Flair: Casablanca

Often considered Morocco’s modern city, Casablanca is known for its white-washed, Spanish-style buildings and wide boulevards. The Hassan II Mosque, the largest mosque in Africa and the third-largest in the world, is an architectural marvel worth visiting. Don’t forget to stroll along the beautiful oceanfront promenade, La Corniche.

As the largest city in Morocco, Casablanca strikes a perfect balance between the old and the new. Its modern city centre bustles with energy, featuring contemporary architectural styles and a modern art museum. Yet the old town showcases historic architectural gems such as the stunning Hassan II Mosque. Its serene beaches and thriving food scene make Casablanca a must-visit on your next trip to Morocco.

The city hosts the annual Casablanca International Art Fair, which brings together artists from across the globe. Also, the Jazzablanca Festival every April is a major draw for music lovers. With a Mediterranean climate, Casablanca experiences mild, wet winters and warm, dry summers. Spring (April to June) and autumn (September to November) are the ideal times to visit for comfortable temperatures.

Best City for Historical Exploration: Rabat

As Morocco’s capital, Rabat boasts rich historical sites, including the Mausoleum of Mohammed V and the Hassan Tower. The city’s unique blend of modern and traditional aspects makes it a captivating destination for history buffs. Walking through the city streets, visitors can gain insight into Morocco’s past while still experiencing its vibrant present.

The city’s main attraction is the Royal Palace of Rabat, surrounded by lush gardens and home to the King of Morocco. The Kasbah of the Udayas, a fortified neighborhood with stunning views of the Atlantic Ocean, is another must-see site.

Mawazine, the city’s international music festival held every May, is a must-see. Rabat enjoys a Mediterranean climate with warm summers and mild winters. The best time to visit is from April to June and from September to November, when the weather is pleasant and not too hot.

Best City for Relaxation: Essaouira

Essaouira, located on Morocco’s Atlantic coast, is an oasis of calm and tranquillity. With its narrow, winding streets and colourful houses, the city offers a serene atmosphere perfect for relaxation. A thriving arts scene, combined with an array of quaint cafes and restaurants, makes Essaouira a great spot for visitors seeking a tranquil yet engaging retreat.

This charming coastal town was once a popular hangout for music icons like Jimi Hendrix and Bob Marley. Essaouira’s blue and red-painted houses, narrow streets, and ancient ramparts create a relaxed atmosphere perfect for escaping the busy city life. The town is also renowned for kitesurfing and its bustling harbor.

The city is known for its annual Gnaoua World Music Festival, which typically takes place in June, featuring a fusion of Gnaoua music with jazz, pop, rock and contemporary world music. Essaouira has a pleasant year-round climate due to its Atlantic Ocean winds, but the best time to visit is from September to April when temperatures are moderate.

Best City for Multicultural Exposure: Tangier

Located on the northern tip of Morocco, Tangier is uniquely positioned at the intersection of the Mediterranean Sea and the Atlantic Ocean. As an important port, this historic city has a multicultural vibe, with Spanish-style buildings and an old French town. The city centre bustles with activity, featuring a local fish market and the National Archaeological Museum among its many attractions.

A great starting point for exploring the Rif Mountains, Tangier offers both natural beauty and cultural wealth. The city’s unique blend of European, African, and Arabic influences makes it a fascinating destination. Visit the captivating Medina, the American Legation Museum, and the beautiful Perdicaris Park.

The city hosts the Tanjazz festival in September, a jazz event attracting performers from around the world. The climate in Tangier is Mediterranean, with hot summers and mild winters. The best time to visit is from March to May or September to November when the weather is warm and comfortable.

Best City for Picturesque Views: Chefchaouen

Chefchaouen, often referred to as the ‘Blue Pearl’, is nestled in the Rif Mountains. The city is famous for its blue-painted buildings, creating a visually captivating landscape. The city’s compact size and relaxed atmosphere make it a perfect stop on any Moroccan itinerary. Take a leisurely stroll through the Medina, visit the Ras Elma River, or explore the nearby Akchour waterfalls.

Offering a relaxed atmosphere along with beautiful views, Chefchaouen is an ideal destination for photographers and travellers seeking scenic beauty. Chefchaouaun doesn’t host large festivals, but the city celebrates Moroccan national holidays with gusto, providing an authentic experience of Moroccan culture.

The city experiences a Mediterranean climate with hot summers and mild, wet winters. Spring (March to May) and autumn (September to November) are the best times to visit, when the weather is mild and the city is less crowded.

Best City for Architecture: Meknes

Meknes is a treasure trove of architectural heritage, boasting a unique blend of European and Islamic architecture. From high walls and huge doors to elaborate Moorish-Spanish-style buildings, Meknes’ architectural landscape is truly enchanting. It provides an unforgettable journey through Morocco’s architectural history and is a must-visit for architecture enthusiasts.

Meknes, one of Morocco’s lesser-known imperial cities, is steeped in history. The city’s main attractions include the Bodrum Bab Mansour Gate, the Dar Jamai Museum, and the Mausoleum of Moulay Ismail. The nearby Roman ruins of Volubilis are another fascinating destination worth a visit.

Meknes hosts the Festival of Fantasia, typically in September, showcasing traditional Moroccan equestrian performances and folkloric events. The city has a Mediterranean climate, with hot summers and cooler winters. Spring (April to June) and autumn (September to November) are the most pleasant times to visit.

Best City for Art and Serenity: Asilah

Asilah, a small city on the Atlantic coast in northern Morocco, is a serene coastal city with a distinctly European vibe. Known for its beautifully maintained Spanish-style buildings and narrow streets, Asilah’s old town is an artist’s paradise. With plenty of art galleries and an annual arts festival, this city is a cultural capital in its own right. Don’t miss the stunning Paradise Beach, just a short day trip away from the city centre.

Asilah is known for its annual International Cultural Festival in August when the town’s walls are transformed into canvases for murals. The town experiences a Mediterranean climate, with warm, dry summers and mild, wet winters. The best time to visit is between June and August, during the cultural festival.

Best City for Beach Lovers: Agadir

Agadir is a paradise for beach lovers. With its golden beaches and laid-back atmosphere, it offers an ideal setting for relaxing by the sea. The city’s beachfront promenade, lined with cafes and restaurants, provides the perfect backdrop for enjoying the seaside ambiance. For those seeking sun, sand, and sea, Agadir is the perfect destination.

Agadir is an ideal destination for those seeking relaxation and water activities like surfing, jet skiing, and boat tours. Don’t miss a visit to the ancient Kasbah, which provides breathtaking panoramic views of the city and coastline.

In addition to various cultural events and festivities throughout the year, Agadir hosts the annual Timitar Festival, a prominent event showcasing Amazigh and African music. Agadir’s climate is subtropical-semiarid, with warm summers and mild winters. The best time to visit for beach activities is from May to September.

Best City for Surfing: Taghazout

Taghazout is Morocco’s premier surfing destination. Its warm waters, consistent waves, and stunning coastline make it a surfer’s paradise. There are several surf schools in the area catering to different skill levels. Apart from surfing, Taghazout offers a relaxed beach town vibe, with beautiful ocean views and a thriving surf culture.

While known mainly for its surfing, Taghazout does host the annual Anchor Point Festival, showcasing surf culture, music, and art. The town enjoys a warm, temperate climate. The best time for surfing is between November and February when the waves are most reliable.

Best City for Nature Lovers: Ifrane

Known as “Little Switzerland,” Ifrane is a nature lover’s dream. Nestled in the Middle Atlas Mountains, it offers picturesque landscapes perfect for hiking and bird-watching. The city’s unique blend of Moroccan and European influences, combined with its natural beauty, makes Ifrane a truly special destination for those seeking an outdoor adventure.

Ifrane doesn’t host any major festivals but is known for its Almouggar, a traditional Moroccan cultural event with music, dance, and storytelling. The city has a Mediterranean climate with heavy snowfall in winter, making it a prime destination for winter sports. The best time to visit for outdoor activities is during the summer months (June to September).

Best City for Adventure: Merzouga

Merzouga, located near the spectacular dunes of Erg Chebbi, is a gateway to desert adventure. The city offers thrilling activities such as camel trekking and dune bashing. Its beautiful desert landscapes, combined with the opportunity to experience traditional Berber culture, make Merzouga an unforgettable destination for adventure seekers.

Merzouga hosts an annual music festival under the stars, the Festival of Nomad Music, generally in April. The climate is hot desert, with scorching summers and cold winters. The best time to visit is during the shoulder seasons of spring (March to May) and autumn (September to November), offering more comfortable temperatures for desert activities.

FAQs on Best Cities in Morocco:

Where is the most beautiful city in Morocco?

Chefchaouen, often known as the “Blue City”, is arguably the most beautiful city in Morocco. Nestled amidst the Rif Mountains, this little city is famous for its blue-painted buildings that create a serene and picturesque setting. Walking its narrow streets feels like stepping into a fairy tale, with charming red-tiled roofs and welcoming locals.

What is the best city to stay in Morocco?

Marrakech is often considered the best city to stay in Morocco. As one of the largest cities, it offers a captivating blend of history, culture, and vibrancy. You can explore the old city, visit local handicraft markets, enjoy delicious food, and admire the Hassan II Mosque. Plus, its central location makes it a great city base for visiting other cities and attractions in Morocco.

What is the most touristic city in Morocco?

Marrakech is the most touristic city in Morocco. This bustling city is known for its old city, the Medina, a UNESCO World Heritage site packed with historic landmarks, vibrant markets, and the famous Jemaa el-Fnaa square. Tourists are also drawn to the city’s stunning gardens, grand palaces, and the nearby Atlas Mountains.

Which city is better to visit Casablanca or Marrakech?

While both Casablanca and Marrakech have their unique charms, Marrakech is generally considered a more exciting destination for tourists. Marrakech’s old city is brimming with history and culture, and its bustling markets offer a wide array of local handicrafts. Casablanca, the biggest city and an important port, has a more modern feel, and is home to the Hassan II Mosque, one of the largest mosques in the world.

Should I go to Marrakech or Tangier?

Choosing between Marrakech and Tangier depends on your interests. Marrakech offers a rich cultural experience with its historic medina, royal palace, and vibrant souks. Tangier, on the other hand, is a gateway to Spanish Morocco and offers a unique blend of cultures, historic sites, and stunning views over the Strait of Gibraltar.

What cities to go in Morocco?

When visiting Morocco, Marrakech, Fes, and Chefchaouen are a must. Marrakech, known for its beautiful gardens and bustling medina, offers a vibrant cultural experience. Fes, one of the world’s oldest cities, is known for Fes El Bali, its old city, and the Royal Palace. Chefchaouen, the beautiful blue city in the Rif Mountains, provides a unique, picturesque experience. Also, don’t miss Casablanca, Morocco’s biggest city, for its modern atmosphere and the iconic Hassan II Mosque.

Which Moroccan City has the most tourist attractions?

Marrakech arguably has the most tourist attractions in Morocco. This vibrant city offers a rich blend of history, culture, and entertainment. From the UNESCO World Heritage site of Jemaa el-Fnaa Square and the beautifully manicured gardens of Menara and Majorelle, to the stunning Bahia Palace and Koutoubia Mosque, Marrakech offers a wealth of attractions. Additionally, the city’s proximity to the Atlas Mountain Range allows for a variety of day trips for nature enthusiasts.

What is the best city for shopping in Morocco, North Africa?

Marrakech, one of the largest cities in Morocco, North Africa, is the best city for shopping. The city’s bustling souks, located in the historic medina, offer an incredible array of local handicrafts, rugs, pottery, leather goods, spices, and much more. Visitors can also explore high-end boutiques and modern shopping centres in the city. Shopping in Marrakech is more than just a purchase; it’s a rich, cultural experience.